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We’ll always have a soft spot for the ice creams of yore. Artificially green mint ice cream? Count us in! But today’s flavors are taking this classic treat to new levels. It’s safe to say there’s never been a more exciting time for ice cream.

While some flavors are more successful than others — we tried that jet-black ice cream and found it wanting — even when a scoop disappoints, there’s something to be said for the creativity that goes into the making.

To better understand how an ice cream flavor is born, we talked with three ice cream makers: Jeni Britton Bauer of Jeni’s Splendid Ice Creams, Shiho Yoshikawa of Sweet Rose Creamery, and Tyler Malek of Salt & Straw.

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